Hokey Pokey: New Zealand’s Classic Ice Cream Flavor by Mia

Hokey Pokey ice cream is a beloved flavor that originated in New Zealand and has become a go-to dessert for Kiwis. Often enjoyed in the summer, Hokey Pokey ice cream carries a sense of nostalgia for many, and is tied to many families’ traditions. The flavor was first created in 1953 by Brian Simon, whose father owned an ice cream factory. Interestingly, the term "Hokey Pokey" predates the ice cream flavor itself. Originally, it referred to any flavor of ice cream sold by street vendors, often Italian immigrants, who were known as "hokey pokey men." By the late 1800s, the term evolved to specifically describe honeycomb toffee in New Zealand. 

Hokey Pokey ice cream is more than just a treat, it’s a part of New Zealand’s cultural identity. You’ll find it in nearly every supermarket, corner store, and ice cream shop across the country, often as a classic option alongside other Kiwi favorites. Over the years, it’s become so ingrained in the culture that it has even made appearances in international markets, allowing people around the world to experience a taste of New Zealand. This widespread popularity is a testament to how much Kiwis love their Hokey Pokey, and how its simple, yet delicious, flavor has become synonymous with the country itself. 

The ice cream version of Hokey Pokey came to life when Brian Simon added pieces of honeycomb toffee to vanilla ice cream. Since the ice cream was never trademarked, it quickly became popular, with many companies creating their own versions, cementing its status as a Kiwi favorite. 

As for my personal experience, I found the flavor to be both simple and intriguing. The vanilla ice cream provided a smooth base, while the honeycomb added a delightful crunch and extra sweetness. Before coming to New Zealand, I hadn’t heard of Hokey Pokey, but the closest U.S. comparison I can think of is rice crispy ice cream. The two flavors are both sweet and have a similar crunchy texture. There’s even a store in California called Hokey Pokey LA, founded by three New Zealand brothers who wanted to share their love for this unique ice cream flavor. 

I also had a version made with vanilla bean ice cream, which added a richer flavor profile and enhanced the experience. Overall, I’d recommend Hokey Pokey for anyone looking to try something different from the usual vanilla.



Hokey Pokey Ice Cream

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